Amperthyst is an agency that specialises in helping consumer brands, across luxury, FMCG, sports and entertainment sectors, connect with their target audiences through innovative and culturally resonant strategies. We combine strategic insights with creative execution to build unique brand experiences and partnerships that deliver impactful brand and commercial ROI. We also leverages cultural insights and immersive marketing to craft cross-pollinating brand narratives, driving engagement and expanding global reach for sustained growth and relevance.

AMPERTHYST

OUR WORK

At Amperthyst, we specialise in helping brands find cultural relevance, and some of the ways we do that include initiating and managing strategic and commercial partnerships, focusing on pop culture strategies, celebrity and influencer-driven campaigns. Our core experience is around luxury and FMCG consumer brands and sports like Formula 1 and football.

Our work includes hosting exclusive events in cities worldwide, creating unique experiences for global audiences. With a strong presence in the music and entertainment industries, we've collaborated on major projects involving celebrities such as the Kardashians, Diddy, and Letitia Wright, driving impactful, commercial results for brands.

Apothecary of the EIGHT is a luxury fragrance house that blends the art of haute parfumerie with a commitment to timeless elegance and modern storytelling. Offering a curated collection of exceptional perfumes, skincare, and home fragrances, Apothecary of the EIGHT delivers unparalleled sensory experiences. Through carefully crafted creations and a dedication to quality, the brand celebrates the intersection of art, culture, and craftsmanship, positioning itself as a future icon in the world of luxury fragrance.

APOTHECARY OF THE EIGHT

OUR WORK

Apothecary of the EIGHT is a luxury fragrance house known for its exclusive niche brands, including Geicher and GODS OF OUR FATHERS, which offer unique, high-end fragrance experiences. The brand is also expanding with the development of new ventures, such as Hairogenic, Spari Skincare Rituals, and Lumichromatix, each designed to push the boundaries of luxury and craftsmanship across fragrance, skincare, and beauty.